Open Call: Familydom – Visible White Photo Prize 2015

Fondazione Studio Marangoni, Florence, Italy
15 May 2015 - 12 Jun 2015

Open Call: Familydom – Visible White Photo Prize 2015

Familydom is this year’s chosen theme for the 4th edition of Visible White Photo Prize that was founded in 2012 by Celeste Network and Fondazione Studio Marangoni to support international photographers and artists who engage, creatively, with what is moving personal, social and political issues today.

Which new iconographies can represent the family?
In which ways can you question the family’s status as a socially significant institution today?

“Since Edward Steichen’s exhibition The Family of Man in 1955, the notion of ‘family’ has changed radically. The images Steichen chose carried the values of a closed and human rural community, far away from today’s globalized ethic and aesthetic visions. In the 1980s and 1990s the humanist idea of the family was being replaced by a varied and fragmented conception of representing the world through many postmodern exhibitions. The advent of digital technology combined with the proliferation of social networks, have literally transformed ways of communication, experience of reality, self-representation and representation of individuals and communities. The home environment and the ‘family’ are not exempt from these changes, rather, in virtue of the change in their social significance, they have assimilated these new ways of communicating and of generating new iconography. In the context of post-human society, of genetic manipulation and cyber-culture, many photographs today question the status of the body, of the individual and the group, by reinterpreting the different genres and human themes in an experimental photographic manner.

In the light of these revolutions, the proposed theme ‘Familydom’ after last year’s more ‘self’-oriented ‘You See Me’, aims to investigate the ‘social’ impact of photography and the crucial role it assumes in the ‘certification’ of identity and understanding (or compromise?) of the real in relation to virtual, fictional and imaginary family issues.”

Francesca Fabiani, Curator of Photography at Rome’s MAXXI, and Paul di Felice, Professor at the University of Luxembourg, are curating ‘Familydom’, 4th edition of Visible White Photo Prize 2015.



Familydom is an open call for photographic projects open to photographers and artists worldwide, without limits of age or experience.

– Entry fee for a Project is 70 € (includes upload of up to 10 images).

– 4,000 € cash prizes for the ‘Best Project’ and for the ‘Best Runner-up Project’.

10 selected projects will be chosen by an international jury: Peggy Sue Amison, Artistic Director, East-Wing, Dubai / Christian Gattinoni, Professor, Ecole Nationale Supérieure de la Photographie, Arles/ Elisa Medde, Managing Editor, Foam Magazine, Amsterdam

The finalist projects will be exhibited from 15 May to 12 June 2015 at Fondazione Studio Marangoni, Florence, Italy, and will be included in a specially prepared catalogue for the show.

Deadline for entry is 28 February 2015.

To submit your project online:
loginto your account in Celeste Network, find the graphics box ‘Familydom’ at the centre of your admin homepage, click on the blue button ‘Enter a project’, follow the steps to pay entry fee and upload your images and text.

For all your inquiries about Familydom  write to the Celeste team at info@celesteprize.com





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